







Now for Fall/Winter 2017, the Scuderia Ferrari Orologi collection gears up to challenge the competition with line extensions and new families headlined by Primato - a roster of daring new, expertly engineered designs equipped to hit the retail fast track in boldly refined team style. The new Primato Collection features various models, ranging from a fine Swiss made limited edition to multi-eye automatic models on leather straps, and includes also chronographs powered by precise quartz engines. The Swiss made Primato Automatico is a pinnacle timepiece designed in close partnership with the Ferrari Design Team in Maranello. Striking and exclusive, this 399-piece limited edition watch features a unique 44 mm case construction - its polished black carbon fiber case is held within an open circular-brushed stainless steel framework that features extended sport lugs and a narrow matte black ion-plated bezel. Circling the bezel, an Arabic minute scale in the Ferrari font is engraved into the brushed case. The stainless steel time crown with etched Cavallino Rampante and the red reflector ring crown both sport a knurled texture inspired the grips on an automotive mechanic's hand tools. Framed by a rotating black minute reflector ring with grey printing and red/white rev segment, proudly bearing the name PRIMATO AUTOMATICO and a stainless steel Scudetto, the sportive 3-hand dial in polished black carbon fiber is defined by day and date windows, applied Arabic numerals/markers and skeletonized matte black hour/minute hands enhanced with white Super-LumiNova
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MRP: 44950
Country of Origin: Hong Kong
Name of Mfg / Importer / Brand: Scuderia Ferrari
Address of Mfg / Importer / Brand: Swissam Products Limited 29th Floor, Citicorp Centre, 18 Whitefield Road, North Point, HONG KONG
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